
I tried Simply Sours from Simply at Sweets and Snacks and I’m a bit obsessed with them. These are a BFY version of Sweet Tarts and they’re so good! Sour was definitely in this year and these are totally up my alley. [If you missed my Sweets and Snacks coverage, check it out here and you can see my Instagram reel and story highlights under Swts & Snks ’26.]
Simply’s founder, Caron, started Simply in 2014 after she discovered that chewing gum was made of a synthetic plastic base. She started making batches of gum in her apartment using a tree sap (chicle) base and sold the first Simply Gum products in stores throughout NYC. Simply has expanded to a variety of better for you sweets with a “commitment to good ingredients, delicious taste and beautiful packaging.”

Simply Sours are “a sweet, tart candy that parents trust and kids actually crave.” They contain no corn syrup or artificial “junk.” They’re a non-GMO treat that delivers a great, nostalgic flavor with no food dyes, aspartame, sugar alcohols or corn syrup. They come in tart fruit flavors with upgraded with clean ingredients.
Simply Sours come in two varieties. They are Citrus Berry (lemon, lime, raspberry) and Fruit Punch (orange, grape, cherry). Each tin has 48 candies. They’re perfect on your desk or in your purse for a little pick me up. I like all the flavors – it’s hard to pick a favorite. I love that I don’t have to!
Want to try Simply Sours? I’ll send a lucky reader one tin of each flavor. Please use the widget below to enter. The giveaway runs through July 13. A winner will be selected and notified on July 14. The winner must be 18 years of age or older, have a US postal address and the offer is void where prohibited.
Simple Sours – Fruit Punch and Citrus BerryDon’t want to wait? Get Simply Sours online and on Amazon (affiliate link). You can also follow along on Facebook and Instagram.
Please note: This post is not sponsored or affiliated with Simply.

